DAENA
/
Art direction
Catalogue Design
Editorial Design
The DAENA Fragrance Catalog is a refined editorial project designed to showcase the brand’s elegance and exclusivity. Through clean typography, structured layouts, and sophisticated visuals, the catalog creates a seamless and immersive browsing experience.
Concept & Inspiration
The inspiration for the DAENA Fragrance Catalog came from using macro photography to visually represent the experience of scent. Through close-up images of natural elements and luxurious textures, the catalog aims to evoke the essence of the fragrance, blending visual storytelling with the brand’s elegant and exclusive identity.
Project Overview
Type: Editorial Design / Print Catalog
Role: Concept, Layout Design, Typography, Art Direction
Tools Used: Adobe InDesign, Photoshop, Illustrator
Team Members: Juanita Moreno, Nina Pawlowsk
Year: 2024
