GÓZATELO

Art direction

Branding

Editorial Design

‍GÓZATELO is a print travel magazine showcasing the energy, culture, and flavors of San Andrés, Colombia. This project refined my branding, typography, and storytelling skills, crafting a bold, tropical identity that captures the island’s vibrant charm.

‍

Concept & Inspiration

San Andrés is known for its rich culture, stunning beaches, and iconic local symbols—like crabs and papayas. The GÓZATELO logo merges these elements, featuring a crab with a papaya shell, blending two island staples into a playful yet meaningful design. The bold, dynamic typography reflects the magazine’s young audience—travelers seeking an affordable yet unforgettable tropical escape. Through vibrant visuals and engaging layouts, GÓZATELO brings the island’s lively spirit to life.

‍

Project Overview

Type: Editorial Design / Print Magazine
Role: Concept, Layout Design, Typography, Art Direction
Tools Used: Adobe InDesign, Photoshop, Illustrator
Year: 2025

‍