next agency
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Art direction
Branding
In my third semester at Humber, my team and I rebranded NEXT, the student-run design agency. We aimed to create a fresh identity that better connected students with the industry through bold, modern design.
Concept & Inspiration
For this project, my team and I created a proposal for the branding of the NEXT student graphic design agency at Humber College. We developed a complete brand identity, including style sheets, logos, and merchandise. The design focused on vibrant, youthful colors to connect with the student audience while reflecting creativity and professionalism. Our goal was to craft a modern, impactful identity that bridges the gap between education and the design industry.
Project Overview
- Type: Branding Design / Identity Proposal
- Role: Concept, Logo Design, Brand Identity, Merch Design
- Tools Used: dobe Illustrator, Photoshop, InDesign
Team Members:
- Art Directors: Juanita Moreno, Jacob Boudreau
- Graphic Designers: Arizbeth Leal, Samantha Hilson
Year: 2024
